Did you know there are several marketing investments for 2019 that you should be using?
When investing in your small business you need to make sure you are making wise marketing choices in order to move your business forward.
Over the past year there have been many changes in the best small business marketing trends.
Social Media and Websites
Social media continues to be a huge focus for marketing strategy as a way to boost brand awareness and to bring in new customers.
In fact, 95 percent of small businesses are currently increasing their digital marketing budget this year alone.
Similarly, most small businesses understand the importance of having an engaging website as the face of the company for potential new consumers.
Focusing on these two areas will no doubt help you reach new customers and keep them engaged in your content.
Digital Marketing for Small Businesses
Almost 90 percent of small businesses are currently using digital or traditional marketing today.
Website, email marketing, SEO, content marketing and video are the top channels to invest in when it comes to digital marketing strategies.
Experiment with all of these and see what works best for your business.
Consider Video Marketing To Boost Engagement
Videos are an excellent way to get your message across quickly and easily. However, many small businesses are not taking advantage of this service.
A marketing video strategy may also produce a high level of customer engagement.
Videos also provide an ideal way to get ahead of the competition. They provide an accessible, easy and convenient way to share your message with the public.
Best Small Business Marketing Investments
At Capital Practice Consulting we are dedicated to help your small business meet its goals through SEO and digital marketing.
If you are interested in acquiring the services offered at Capital Practice Consulting visit our website today to see our full list of services or to apply for a free audit.